Mmekọahụ landmụaka na TV, mkpọsa ngwá ahịa na Mediaset na La7: mgbanwe maka ụmụ nwanyị
Ọnọdụ mbụ ebutara na Mediaset na LA20 anọwo na ikuku kemgbe Sọnde 7 Ọgọstụ na Mediaset na LAXNUMX ihe egwuregwu ụmụaka. Banyere MySecretCase, e-commerce - nke tọrọ ntọala na 2014 nke Norma Rossetti - onye ndu n'ahịa ahịa shoppingtali nke dedicatedtali raara nye obi ụtọ ụmụ nwanyị na onye mbụ kwalitere echiche ọhụrụ nke inwe mmekọahụ na mmekọrịta chiri anya, nwanyị na di na nwunye, ebe a, nke mepụtara na mmekorita ya na ụlọ ọrụ okike Cookies & Partners, bụ ihe omume dị mkpa nke mebiri nkwenye ma mee ka ụmụ nwanyị bụrụ ọnụ na-ekwuru naanị maka obere nnukwu ọdịbendị ọdịnala na mkpu, ma ọ bụ karịa n 'ihu, nke: "Anyị chọrọ ụwa ebe ụmụ nwanyị na-anọghị ihe mmekọahụ, ma ha niile nwere ike inwe ha ”.
Ugbua na ikuku site na 23 July na Cielo, Real Time, Nove na Dmax, mgbasa ozi wetara onye na-eme ahịa Italiantali kwa izu na-eleta + 300%. Na mmekọahụ ụmụaka ahịa, n'eziokwu, ọ na-eto ngwa ngwa okpukpu abụọ (+ 6% Italy, + 20% Europe) ma e jiri ya tụnyere mpaghara ọdịnala: MySecretCase okpukpu atọ ntụgharị kwa afọ, kemgbe 2014 erere ihe karịrị 200.000 Ngwa. Na 2017, 40% nke ihe eji egwuri egwu nwoke na nwanyị a zụrụ bụ nke ụmụ nwanyị, 25% maka ụmụ nwoke na 35% maka ndị di na nwunye; Milan gosipụtara na ọ bụ obodo kachasị ike na ahịa (20%) na Rome (15%) na Turin (5%), mana na 2017 ọ bụ South na-eto ngwa ngwa ugboro abụọ (+ 40%) ma e jiri ya tụnyere Ugwu (+ 20%) na Centre (+ 15%). Womenmụ nwanyị nọ n'agbata afọ 20-30 bụ ndị na-azụkarị ihe, na-edebanye aha uto nke + 300% ma e jiri ya tụnyere 2016, na-esote 30-40 (+ 200%) na 40-50 (+ 200%).
Francesca Mudanò, Creative Director and Copywriter of Cookies & Partners: "Anyị na-a beena ntị mgbe niile ma na-echebara ụzọ ụmụ nwanyị si anọchite anya ya na mgbasa ozi - ọ bụ ezie na ọ ga-abụ ihe ziri ezi ịsị" eji ". N'ezie, ha na-ahụkarị onwe ha ihe obi uto karia ndi ozo. Ihe nlere anya na ọ bụ oge ịkwatu na nke dabara n'ụzọ zuru oke na ozi nke MySecretCase, ya bụ iji hụ na ụmụ nwanyị weghachite mmekọahụ ha Jiri obi ụtọ gị nile na-enye onwe gị nsogbu. N'ihi ya, isi ozi nke azụmahịa niile ".
Isi Iyi: www.today.it
