essence participates in the Bee my Future project

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bee my future, a project with a green soul and special beauty. essence participate in the project Bee my Future di LifeGate, project which includes theprotection of a hive.


"Wanna bee my honey?" the new trend edition of essence with super cute packaging, dedicated to bees, available in stores in July / August, is a tribute to our little friends, to api and to their precious work which unfortunately is increasingly at risk.



Kosnova, a company always attentive to the green philosophy, committed to protecting and safeguarding the environment, wanted to donate a total of € 20.000 to Green Forest Fund for the project "let's give bees a house" plan that supports
la protection of insects pollinators creating for them a paradise of 3.500 square meters in which
variety of trees and plants will ensure the survival and the right habitat of wild bees.

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But Cosnova does not stop there, in fact at an Italian level, always with the release of the new trend edition
"Wanna bee my honey?" Cosnova Italia, and more precisely essence, adopting a beehive, took part in bee my future, the LifeGate project, which protects bees in urban contexts through organic farming entrusted to networks of experts beekeepers hobbyists with decades of experience and a deep knowledge of the world of insects.
The movement of bees from the countryside to the cities has become a worldwide phenomenon, they talk
of the roofs of the Paris Opera, the Waldorf-Astoria hotel in New York at the Tate Modern in London.
Bee my Future is the Italian example of this urban beekeeping movement and Milan, being in the Po Valley, becomes the ideal city to welcome bees looking for a place
sure. By saving bees, we are saving more than 80 percent of crops that reproduce, thanks to pollination and thanks to Bee my Future, essence will be able to guarantee the bees of its own hive un healthy environment it's safe.

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Article essence participates in the Bee my Future project From The Journal of Beauty.

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